WhatsApp for whom?
Businesses, institutions and governments strive for personal contact.
In the world of digital communication, there are roughly three variants of WhatsApp. Each variant was created to meet the diverse needs of individual people and organisations. In this article, we delve deeper into the different types of WhatsApp and their applications. WhatsApp has become an essential part of our daily lives. This application has changed the way we communicate with each other and with organisations.
Personal WhatsApp, or simply WhatsApp, is the original and most well-known variant of this application. It is designed for direct communication between individuals and groups. With Personal WhatsApp, users can exchange text messages, images, videos, and voice messages. It is a low-threshold and informal way to stay in touch with friends and family, regardless of where they are.
When work and private life must remain separate. WhatsApp Business was developed as a separate app for business communication. It is ideal for independent entrepreneurs and small companies with one employee, such as sole traders. One of the main features of WhatsApp Business is that it makes company information visible to partners and it is clear that communication is with a business. This makes it possible to have a professional appearance while still using the familiar WhatsApp interface.
Another striking aspect of WhatsApp Business is that it is usually used on one phone. On that phone, the business WhatsApp application is installed. This allows individuals to keep work and private conversations separate. This enables them to communicate more efficiently with customers without disrupting personal conversations.
The future of business communication. RippleCom is the most advanced and easy-to-use form of business communication via WhatsApp. It is designed for organisations that want effective communication with customers, partners, and colleagues among themselves. With RippleCom, organisations can easily stimulate collaboration with teams to help customers and maintain control over conversations and communication processes.
A striking feature of RippleCom is the ability to work with internal and external messages (whatsapps). Organisations communicate seamlessly with both employees and customers. Internal notes provide context for conversations and help employees to respond quickly and effectively to questions and requests. With smart notifications, conversations are followed for follow-up. No “WhatsApp Business app” is needed; RippleCom works on every device.
In practice, these different WhatsApp variants are used in different ways. Personal WhatsApp remains the favorite choice for individual people, especially in the field of informal conversations and maintaining personal relationships. It is also a popular choice for group chats between friends and family.
WhatsApp Business is increasingly used by small organisations and independent professionals to communicate with customers and partners. It allows them to offer professional services while taking advantage of the benefits of WhatsApp.
RippleCom is used by organisations that want the best customer experience and communication, focused on mutual collaboration, control over conversations and agreements, secure and efficient communication. It is ideal for organisations with more than two people who value transparency and engagement with customers.
In a world where communication is essential, WhatsApp offers a range of options to meet the diverse needs of individuals and organisations. Whether it’s sharing personal stories, business transactions, or collaborating with teams, WhatsApp has proven to be an indispensable tool. Personal WhatsApp, WhatsApp Business, and RippleCom each offer unique possibilities and advantages. People and companies communicate more easily than ever before.
